Balancing Defense and User Experience – David Divitt, Veriff

It’s hard for businesses to ignore skyrocketing fraud rates around the world – and with tools like generative AI enhancing fraudsters’ capabilities, it’s never been more important for the enterprise to preempt attacks and bolster their defenses. However, a strong fraud defense can do as much harm as it does good if it negatively impacts the user experience. Businesses must be cautious when implementing fraud defense or risk negatively impacting user satisfaction and retention.