Rauch founded Vercel to make the web faster and collaboration-friendly, customizing the tooling developers need to create at the moment of inspiration, regardless of device or geographic location. AWS Serverless Compute has been crucial to this, enabling millions of developers to deploy quickly and scale efficiently on Vercel’s platform. In this interview, Rauch will dive in deeper on how AWS and Vercel work together to accelerate innovation, as well as share more about Vercel’s recent release of Next.js 13 and acquisition of Splitbee, his predictions for 2023, and tips for eComm businesses during the holiday shopping rush.