Hal Lonas, CTO of Trulioo, highlights the growing sophistication of fraud, especially through AI. Trulioo focuses on identity verification to help businesses confirm individual identities. Recognizing fraudulent signals is vital for the economy. The company balances transaction integrity with user experience, adapting to risk levels. AI is crucial in identifying real versus fake identities, and collaboration among businesses is essential to tackle the trillions lost to fraud each year.