Customer First: Business Growth with Generative and Conversational AI | AI in Action 2023
As businesses look to implement generative AI, customer experience (CX) is the number-one focus, and it will continue to be a top priority for years to come. Businesses need a solid CX strategy that communicates with customers on their chosen channels, at their preferred times and in their preferred languages. This task cannot be completed by human agents alone, but with the assistance of generative AI, clients can start to enjoy a speedier, more efficient and more empathetic human-like experience.
Many companies also have trouble confronting the perceived costs and learning curves associated with incorporating AI into their business. Generative AI, however, has the potential to significantly improve CX, streamline processes and eventually increase productivity, reduce expenses and boost profitability.
In this session, Raghu will give participants practical advice and essential tactics for managing the implementation of generative AI into their organizations and elevating their customer experience through the creation of multilingual, hyper-personalized memorable experiences. The ultimate goal is to provide round-the-clock support and enable human agents to perform their tasks more effectively. Raghu can speak to the scalability of dynamic AI agents throughout customer care centers as they move toward a zero-touch customer support model. Additionally, by incorporating specialized LLMs into their conversational AI solutions within these centers, organizations can offer each client a dynamic, goal-based approach. After all, there shouldn’t be a one-size-fits-all approach to customer experience, and next-generation AI has the potential to completely change the trillion-dollar customer service sector.
Key Takeaways:
– How businesses of all sizes can effectively implement generative AI into their customer experience strategy.
– How to create a solid AI-driven CX strategy that accounts for customer choice: their channels at their preferred times and in their preferred languages.
– How generative AI has the potential to significantly improve customer experience (CX), streamline processes and eventually increase productivity, reduce expenses and boost profitability.
